Us limeys have been patiently waiting for a strong contender to bring us Brit-centered legal online music á la the USA's iTunes. Who would have thought that the first company to give it a try would be Coca Cola?
Of course, the big question on everyone's lips is, what technology will be used to distribute the songs? More specifically, how restrictive will the DRM be, and will the system be multi-platform? Perhaps we are being naive even asking these questions, but for the time being, I'm prepared to give Coke the benefit of the doubt. I am looking forward to seeing what this project produces.
Posted by sakar at December 9, 2003 04:18 PM | TrackBack